2021

Data Visualization Software

SaaS ApplicationData Visualization
Mission

This product is designed specifically for the needs of large businesses, offering an enterprise solution for visualizing complex datasets on interactive maps. It empowers companies to make data-driven decisions in various industries: Oil & Gas, Insurance & Risk Management, Healthcare, Real Estate, Financial services, etc.

Long Story Short

About Project

Project Highlights
  • The global market for data-driven decision software software is projected to generate $13.37 billion in revenue by 2024, and is expected to soar to $72.35 billion by 2031, highlighting its growing importance for businesses worldwide.

This B2B data visualization software transforms complex data into visually intuitive, interactive map, making it easier for businesses to uncover valuable insights. The software empowers users to identify patterns, trends, and correlations, facilitating more informed strategic planning, resource allocation, and decision-making processes.

The core feature of this app is a built-in visual editor packed with a wide range of customizable parameters, allowing users to track and visualize any metric they choose.

Combined with real-time data synchronization, it ensures that users always have access to up-to-date information. This functionality enables businesses to make informed decisions based on accurate and relevant data, helping them respond effectively to dynamic conditions.

Challenge Accepted

Requirements

  • The client had a large operations team. They have been working in the market for 10+ years and cooperate with market giants such as General Motors, General Electric, and Walmart. They were looking for a highly specialized company with extensive experience in designing and developing complex web applications to extend their team.

    We began by diving into research on their enterprise product, bringing our experience with modern technologies to their company. Here’s a list of the areas we focused on revamping:

    • Dashboard builder for crafting custom dashboards for the users’ needs;
    • User flow for connecting multiple datasets for visualization on a map;
    • A set of widgets for data layers editing and customization on maps;
    • Map editor and controls panel;
    • Query editor for direct database interactions;
    • Accounts and user roles management.
Unlocking Success

Solution

We’ve built a powerful product that meets most of the data visualization needs of various enterprises, from geo-location mapping to report generation and analytics. We have deeply analyzed the best industry products that had a part of similar features: Carto, Mapbox, and Aspectum.

At the core of the product is a system for creating visualization layers on the map, customizable through various widgets. By following a multi-step UX/UI design process, hypothesis testing, and user testing, we turned complex workflows into simple, user-friendly experiences. We have also created a set of ready-made templates for the most popular use cases, with a step-by-step configuration wizard.

We used React.js and Storybook to create a custom frontend UI library and connected it with the client’s backend using Redux and Next.js.

The main stages of development were focused on architecture design and code quality control. Handling large data volumes across multiple sources, our engineers optimized the application for high performance and low response times for continuous and comfortable work with the product.